BS Sports Management
Unlock Your Future in the Sports Industry with Our Bachelor of Science in Sports Management
The Bachelor of Science in Sports Management is your gateway to a thriving career in one of the most dynamic industries worldwide. This program uniquely blends core principles of business administration—such as marketing, finance, and management—with specialized knowledge in sports law, event planning, and facility management. You’ll gain a 360-degree view of the sports ecosystem, understanding not just the operations of sports organizations but also their cultural, social, and economic impact on a global scale.
Through real-world experiences, including internships and hands-on projects with sports organizations, you’ll build practical skills while forging invaluable industry connections. Our program fosters innovation, ethical decision-making, and leadership, equipping you to excel in roles such as sports marketing specialist, event manager, or team administrator. Step onto the playing field of your career with a degree that positions you as a leader in the ever-evolving sports industry.
123
Total Credits
41months
Course duration
Yes
Scholarships available
Online & Oncampus
format
About Our Bachelor of Science in Sports Management
The Bachelor of Science in Sports Management at Atlantis University equips students with the tools and insights to excel in the ever-evolving sports industry. You’ll master essential business principles like management, finance, marketing, and economics, and learn how to apply them in the unique context of sports organizations.
What You’ll Learn
- Develop a comprehensive understanding of sports marketing, event planning, facility management, and sports finance.
- Gain insights into legal and ethical considerations, including contracts and regulatory compliance.
- Create and execute strategic plans for sports organizations, enhancing profitability and operational efficiency.
- Learn to communicate effectively with athletes, sponsors, fans, and media while fostering inclusivity and fair play.
- Adapt to industry changes with a focus on innovation and continuous professional growth.
- Hone practical skills through hands-on projects, preparing you to lead and manage in a global sports landscape.
- Set the stage for a dynamic career in one of the world’s most exciting industries!
What you’ll learn:
- Ask and answer critical business questions using data
- Apply data models to database systems for strategic decision-making
- Visualize information to present and support a business case in real-world scenarios
- Follow data ethics standards and data security policies to ensure appropriate business practices
Topics covered in this degree includes:
- Business Intelligence and Analytics
- Modeling for Decision-Making
- Data Warehousing
- Web Analytics Strategies
- Predictive Analytics
- Applications of Business
What you’ll learn:
- Design digital marketing strategies
- Measure digital campaigns
- Implement multichannel campaigns powered by data and customer insight
- Drive customer engagement with social media, search strategy, conversion optimisation, Google Analytics, and more.
Topics covered in this degree includes:
- Ethics and Social Responsibility
- International Health Legislation
- Introduction to HealthCare Management
- Management of Health Services Organizations
- Primary HealthCare Management
- Hospital Management
What you’ll learn:
- Design and implement strategies and business plans
- Be a transformational leader in business, government or industry organizations
- Optimize resources and capacities of organizations to achieve objectives and goals
- Undertake business plans that respond to personal, social and business needs
Topics covered in this degree includes:
- Ethics and Social Responsibility
- International Health Legislation
- Introduction to HealthCare Management
- Management of Health Services Organizations
- Primary HealthCare Management
- Hospital Management
What you’ll learn:
- Build budgets, assign tasks and schedule workflow.
- Estimate the costs, resources and amount of time needed to complete a project on target.
- Manage and motivate teams.
- Track projects and measure progress.
Topics covered in this degree includes:
- Project Risk Management
- Managing Quality in the Project Environment
- Enterprise Project Management
- Management Leadership and Team Building in the Project Environment
- Certified Associate in Project Management (CAPM) Certification Exam Preparation
- International Marketing
What you’ll learn:
- Operational knowledge needed to run a hospitality business.
- Management of hospitality products and services.
- Optimize resources and capacities to achieve goals.
- Design a strategic approach to this ever-changing industry.
Topics covered in this degree includes:
- Fundamentals of Hospitality and Tourism Management
- Traveling Technology and Reservation Systems
- Hospitality and Tourism Management
- Hotel and Facility Management
- Food and Beverage Operations
- International Travel and Tourism